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Neo IP company branding
December 28, 2017
LexisNexis PC Law software direct mail
January 23, 2018
Published by Senior Copywriter on December 29, 2017
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Attorneys are one of the hardest groups to sell software to, because they generally have their own setup that they're used to. We wanted to shake that notion, to let them know that they are one mistake away from imminent doom. I was the writer and creative director.

Here's that concept applied to an elevator bank in Chicago, where our client had a large presence at a conference.

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Senior Copywriter
Senior Copywriter

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December 28, 2017

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